Gender inequality has always been a concern for our society. The one stereotype that trends on top of the list is body shaming. Women in our society face so many restrictions and taunts for their body shape and size, Clothing cannot be part of it, our clothes presents our thoughts and boost our confidence whereas clothes are a reflection of our extended mindset in our society. To beat that stereotype, lastinch came into existence by providing varieties of options in plus sizes.

Introduction of western silhouettes in the retail sector of Indian plus size market was astonishing. The full-figured women can now choose to wear clothes as per their needs, fittings, occasions or comfort. There are wide range of collections in different segments catering different moods of women.

Earlier plus size outfits were available internationally, there were very less options for Indian plus size women but now Indian markets are booming in plus size market to cater larger audience and providing outfits according to their needs and wants. There are varieties of options available in plus size Indian markets provided by different players to meet the requirements of customers.